A CHARACTER THAT REFLECTS YOU, JUST AS YOU ARE
Our brand character has no defined gender, expression, or skin tone. It’s a simple, neutral line drawing that can embody any emotion or experience, just like you. The lack of color symbolizes inclusivity and a reminder that "I am what I am," no matter who you are or where you come from.
The character isn't tied to societal expectations of how we should look, feel, or behave. Its neutral expression reminds us that we don’t need to wear a smile or a certain posture just to “fit in.” Just as tattoos tell the story of who we are, this character tells the story of who we’re becoming. There’s no need for pretense—just authenticity.
